Privacy settings

We use cookies/targeting and process personal data to measure results and/or tailor the content of our website. Because we value your privacy, we ask for your permission. You can change/adjust your consent at any time in the "Privacy settings".


Data Protection Declaration Copyright & Disclaimer
Privacy settings
Required cookies
  • TYPO3
  • Consent Management Solution
Functional cookies and pixels
  • Google Analytics
  • Crazy Egg
Marketing cookies and pixels
  • LinkedIn
  • Meta Pixel
  • Google Ads / Google Marketing Platform
  • TikTok
  • Pinterest
Application related cookies
  • Vimeo
  • Youtube
Other Applications
  • Google Maps

This concerns:

  • this consent menu incl. proof of consent
  • TYPO3-Session Cookie (file transferred to the user's computer).

Cookies are necessary for the website to function and cannot be deactivated. However, you can set your browser to block these cookies or to notify you of these cookies. However, some areas of the website will then not function or only function to a limited extent.

For further information, please refer to the HSG data protection declaration of the:

  • HSG – Website
  • HSG – Your information request and voluntary contributions

TYPO3 uses so-called session cookies ("cookies") by default. A TYPO3 cookie is a small data file that is transferred to the visitor's computer, but cannot identify the visitor personally. It only stores the browser installed on the visitor's computer, the visitor's activities, and the user's name and e-mail address when the user fills out a comment form.

 

When you visit the website, "cookies" may be installed on your computer's hard drive for the sole purpose of making the website more responsive to the needs of returning visitors. These mini-files or cookies are not used to monitor the visitor's browsing behaviour on other websites. Internet browsers allow you to block the use of cookies. You will receive a warning when a cookie is installed or a notification that the cookies can then be removed from your hard drive. Please refer to the help function of your internet browser.

These cookies enable the website to provide enhanced functionality and personalisation. They are set by third-party providers whose services the HSG uses on the pages of its domain.

For further information, please refer to the HSG data protection declaration of the:

  • HSG – Third Parties

Google Analytics is a web analytics service provided by Alphabet Inc / Google LLC / Google Ireland Limited / Google Inc for the purpose of analysing how users use the website. Specifically:

  • Reporting on website activity for the HSG
  • Provision of other services associated with the use of the website and the Internet.

After the cookie has been saved on your computer, personal data is collected:

  • IP address / abbreviated IP address

Information on data protection, retention period and storage locations can be found at: https://policies.google.com/privacy

Information on the third party can be found at: about.google

Crazy Egg is a website optimisation tool to obtain statistics about user behaviour on a website. Once the cookie is stored on your computer, it can help optimise the website for your use. In-formation is stored which provides information about where you have clicked:

  • where you clicked
  • how long you stayed on individual pages of the domain

The following are transmitted to Crazy Egg:

  • the first three bytes of your IP address
  • the click coordinates
  • other parameters provided by your web browser

Information on data protection, retention period, storage locations and third parties can be found at: www.crazyegg.com/

 

These cookies may be set by advertising partners. They may be used by these companies to profile your interests and show you relevant ads on other websites. This is based on a unique identification of your browser and internet device.

For further information, please refer to the HSG data protection declaration of the:

  • HSG – Third Parties

It is used by LinkedIn Corporation:

  • Conversion tracking technology
  • Retargeting function

This technology can be used to serve personalised ads on LinkedIn to users of this website.

Furthermore, it is possible to create anonymous reports on the performance of the advertise-ments and information on website interaction. For this purpose, the LinkedIn In-Sight tag is integrated on this website, which establishes a connection to the LinkedIn server if you are logged into your LinkedIn account at the same time.

Information on data protection, retention period and storage locations can be found at: https://www.linkedin.com/legal/privacy-policy

Information on the third party can be found at: https://www.linkedin.com

This is a tracking technology of Facebook Inc. / Facebook Ireland Limited, which is placed as a pixel in the browser and used for:

  • Marketing
  • Retargeting
  • Tracking
  • Analysis
  • Advertising

The following personal data is collected:

  • Facebook user ID
  • Browser information
  • Usage data
  • Non-sensitive custom data
  • Referrer URL
  • Pixel ID
  • User behaviour
  • Advertisements viewed
  • Interactions with advertisements, services and products
  • Marketing information
  • Viewed content
  • IP address
  • Device information
  • Marketing campaign success
  • Geographical location

Information on data protection, retention period and storage locations can be found at: https://www.facebook.com/privacy/explanation

Information on the third party can be found at: https://www.facebook.com

 

It is a service of Alphabet Inc. / Google LLC / Google Ireland Limited / Google Inc. for the pur pose of internet advertising, which allows advertisers to place ads in Google's search engine results as well as in the Google advertising network. The purpose of Google Ads / Google Marketing Platforms is the insertion of interest-relevant advertising on the websites of third-party companies and in the search engine results of the Google search engine, as well as the insertion of third-party advertising.

A so-called conversion cookie is stored by Google in the information technology system of the data subject. In connection with AdWords and personal data, such as an IP address, Google:

  • understands whether a data subject has completed or cancelled a purchase of goods
  • compiles visit statistics
  • determines the success or failure of AdWords ads and optimizes them

Information on data protection, retention period and storage locations can be found at: https://www.google.de/intl/de/policies/privacy/

Information on the third party can be found at: https://about.google/

This is a code from TikTok Information Technologies UK Limited which is implemented as a pixel on the website for the purpose of displaying targeted and personalised advertising to us-ers and to create interest-based user profiles.

A connection is established to TikTok servers to collect the following personal data:

  • IP address
  • E-mail address
  • Unit ID
  • Device type
  • Operating System

In addition, behaviour on websites can be tracked, e.g. for measuring the effectiveness of ad placements.

Information on data protection, retention period and storage locations can be found at: https://www.tiktok.com/legal/page/eea/new-privacy-policy/en-EN

Information on the third party can be found at: https://www.tiktok.com/

Pinterest is a service provided by Pinterest Inc., USA, which is integrated into the website as a pixel, widget, or pin button for marketing and analysis purposes relating to users. A connection is established to Pinterest servers in order to collect the following personal data:

  • Technical data:
    • IP address
    • Device information
    • Browser information
    • Operating system
    • Screen resolution
    • Language settings
  • Usage data:
    • Date/time of access
    • Pages viewed
    • Referrer URL (e.g., coming from Pinterest)
    • Click behavior
  • Cookie/tracking data:
    • Unique Ids
    • Session Ids
    • Possibly hashed email address (if known)
  • Location data (derived from IP or device information)
  • Interaction data (content that is shared, pinned, or clicked on)

Information on data protection, retention periods, and storage locations, including the US, can be found at: https://policy.pinterest.com/en/privacy-policy

These cookies are required by third party regulations when users voluntarily apply the relevant element.

For further information, please refer to the HSG data protection declaration of the:

  • HSG – Third Parties

This is a service provided by Vimeo LLC for the purpose of displaying video content. A cookie is placed in the browser and used to collect the following personal data:

  • Browser information
  • Browser language
  • Browser type
  • Cookie information
  • Device information
  • Device operating system
  • Information from third party sources
  • IP address
  • Pages visited
  • Referring URL
  • Information users provide on the website
  • Search queries
  • Geographical location
  • Retrieved content

Information on data protection, retention period and storage locations can be found at: https://vimeo.com/privacy

Information on the third party can be found at: https://vimeo.com/

This is a service provided by Alphabet Inc. / Google LLC / Google Ireland Limited / Google Inc. for the purpose of displaying video content. A cookie is placed in the browser if the privacy-friendly mode is not activated and is used to collect the following personal data:

  • Device information
  • IP address
  • Referring URL
  • Retrieved videos

Information on data protection, retention period and storage locations can be found at: https://policies.google.com/privacy?hl=en

Information on the third party can be found at: https://about.google/

For further information, please refer to the HSG data protection declaration of the:

  • HSG – Third Parties

This is an API ("Application Programming Interface") for the map service of Alphabet Inc. / Google LLC / Google Ireland Limited / Google Inc. for the purpose of an appealing presentation of the online offer and an easy findability of specified locations. When used, the IP address is collected as a personal data. No cookies are used.

Information on data protection, retention period and storage locations can be found at: https://www.google.com/intl/de_de/help/terms_maps/

Information on the third party can be found at: https://about.google/